Gathering email list subscribers is the first step to a great email marketing campaign. You can’t send welcome emails if no one signs up for your list.
Hello Bar allows you to quickly and easily collect email list subscribers from any page on your site. Set up a top bar, for example, that showcases your offer and invites them to subscribe.
Top bars aren’t your only option. Sliders can also work well, especially if they’re set to a delay so they don’t appear the second a visitor lands on your page.
Exit popups are your last attempt to snatch a subscription. When a visitor’s mouse moves to the browser’s close button, he or she will see an exit popup.
Use bars in different styles to entice people to sign up. Make sure you have a warm welcome email on the way so you can greet subscribers right away.
Welcome Email Best Practices
A well-written welcome email can provide a great return on investment. We’ve listed some of the best practices buy phone number list you should focus on when creating and managing your welcome email series.
Use double opt-in : A good way to ensure high deliverability rates is to use a double opt-in process. You can implement double opt-in by asking users to confirm their subscription via a separate landing page or email before actually adding them to your email list.
Get the timing right : Your welcome email can easily get lost in a crowded inbox if you don’t strike while the iron is hot. Essentially, this means you should send your welcome email within 24 hours of getting a new subscriber, as your brand is still on their minds at this point. Any later, they may forget they signed up in the first place.
Provide clear next steps : Your welcome email template should clearly communicate to subscribers what you want them to do. Use clear, simple, and understandable calls to action. However, be careful not to overwhelm subscribers with too much information, as this can easily lead to loss of interest. Keep the body of the email to what they need to know and save the rest for later.
Include unsubscribe links : Subscribers have the right to unsubscribe from your email list whenever they want, even right after they subscribe. Make unsubscribing easy by including visible unsubscribe links. This will help you easily weed out bad leads from the start.
Common Types of Welcome Emails to Include in Your Email Marketing Strategy
Let’s look at some specific types of welcome emails you might want to send to your audience. Each one serves a seo helps your website reach the top different purpose, and you can A/B test different variations to see which ones work best with your subscribers.
Welcome email introducing yourself
Use this welcome email to introduce yourself and your brand to email subscribers. Explain why your company text services exists, what you sell, and the value you bring.
In many cases, welcome email examples often include a welcome gift you advertised in your signup form. Perhaps you advertised a free checklist or cheat sheet in exchange for a signup.