There is only a chance that things will go wrong when a bank starts speculating riskily with the funds made available to it. Then it is no longer a utility bank.
Facebook as a utility book would do no harm. It only goes wrong when Facebook starts speculating with the behavior made available to it – compare it to the money of the banks. Starts selling to unreliable parties. Starts interpreting and censoring the content. Starts influencing opinions. Starts manipulating elections, with or without third parties. And that is what happened.
Butter with the fish
The moral: it pays to put your money where your mouth is. It’s perfectly reasonable to pay for Facebook, Google, special lead music, movies, bank transfers, everything we apparently want to use. In Technology Review , Mark Zuckerberg squeaks that all the necessary security measures cost a lot of money and are at the expense of profitability.
Then ask for money man, and go back to your original mission statement : “making the world more open and connected” . The new version last year was “bring the world closer together” . But we don’t want that at all, certainly not if it’s directed.
Content marketing has been an unavoidable
A term in (online) marketing and communication for some time now. The many training courses and articles illustrate that there is still much to learn and discover. This also applies to determining success: when do you have effective content? And when can a blog, email or social media message be called successful? There are many answers to that. In this article I will take you through the statistics of Facebook, so that you can make your content efforts (organic and promoted) measurable.
In my work and trainings on Social media analytics I deal with all social media channels. Facebook is the platform that the entire country was turned upside down and the singer provides by far the most insights and statistics (besides YouTube, if you count that as social media). Instagram, Twitter and LinkedIn
There is something for everyone in Facebook statistics. From absolute beginners to seasoned experts. In this article, I distinguish five ways to gain insight into china numbers your Facebook page, associated content and target group. I will not consider Facebook advertising via the Ads Manager (Business Manager), but I will include promoted messages ( boosted posts ).