lead generation

A lead conversion occurs whenever a website visitor takes an action that turns them into a lead. These actions include […]

A customer journey map is a visual asset that illustrates every touchpoint a customer has with your business. Instead of aisles and

Customer journey maps are critical to creating targeted marketing efforts. Here are five key reasons why you should create customer

You can also use Google Analytics to do attribution modeling. In other words, you want to find out which touchpoints contribute to

We’ll create our own customer journey map in a minute, but first, let’s go over some of the most important

People don’t typically buy products on social media or read 4,000-word articles in email. Each channel has its own expectations,

The most magical period of the year has arrivd – 02.2020. Using the right rituals and spells, you can multiply