Following up on the actions plann to meet the establish objectives is a very big challenge for any company. Certainly, staying focus on meeting annual objectives is a difficult task. Therefore, in this article we will talk about the OKR methodology and how it can help your company to create digital marketing strategies , follow up on them, measure their effectiveness using KPIs, and optimize them, in order to meet your company objectives.
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What is the OKR methodology and how to apply it
What is OKR methodology?
First of all, the acronym OKR translates as:
Objectives (objectives)
Key(s)
Results (resultados)
It is a methodology that is appli to align the entire team at an organizational level and Europe Cell Phone Number List the focus, so that everyone can work synergistically towards common objectives. The OKR system is accredit by several of the largest companies in the world, including Google, Amazon, LinkedIn, Accenture, Netflix, among others.
What is the OKR methodology and how to apply it
How to implement the OKR methodology
In order to implement the OKR methodology , it is essential to understand how it works and is structur, in order to be able to apply it and get the most out of it. Here are the steps:
Dany explains what the OKR methodology is and how to implement it step by step.
1. Global Annual Objective
The first step is to define an overall annual goal. To do this, you must consider where you want to be next year, that is, what you consider essential to achieve so that your company goes on the right path and continues to grow or be successful. Don’t forget that a goal responds to where you want to go or what you want to achieve, and must be deriv from the company’s vision and mission.
2. Objectives
Remember that setting goals is not easy, since when we consider things to improve, we often find How to Build Telemarketing contact list goals that are often not even relat to each other. My recommendation is that you brainstorm with your team, and from the objectives that come up, apply a prioritization method to choose the most important ones. To prioritize, I recommend that you use the stack ranking techniques , or the I CE scoring system .
What is the OKR methodology and how to apply it
This is how your quarterly objectives would be defin in the OKR template.