These are backlinks that convey authority to the destination page and are considered the Backlinks or external links highest quality links Backlinks or external links.
Nofollow Backlinks Backlinks or external links
Although these links do not transfer authority . they Backlinks or external links are still interesting links for your website, since they can bring you Backlinks or external links direct traffic and are an excellent SEO factor.
Backlink format Backlinks or external links
There are several link formats, it all depends on your needs. I’ll explain each one:
Keyword anchor text
Anchor text is the text where you are linked. Ideally, canada email list it should be a target keyword on your website. If you sell “running shoes,” the word “running shoes ” itself would be the anchor text of the link. It should direct to your running shoes section on your website.
Backlink with branded anchor text
If you want to make yourself known, one thing that works very well is to use your brand name as anchor text and send it to your website’s home page. This will help you appear higher when people search for your brand, while also improving your branding.
Keyword + brand Backlinks or external links
Is there anything more beautiful than having your brand recognized alongside a service or product?
Surely not, a link with “Cool Running Shoes” is the best Backlinks or external links you can get. Or even your personal brand with your business type, “Raquel Social Media.”
Direct answer: Because Google says so. Google brings an average of at least 75% of all website traffic to the site.
In 1996, Google’s Larry Page and Sergey Brin coined the idea of PageRank , a hierarchical system designed to evaluate the best resources on the Internet in terms of their link profile. In other words, website A would rank higher than site B if A had 10 more links than B.
PageRank became one of the most important search engine ranking factors in Google’s algorithm . In other words, the number of links to websites from other sites had become one of the most important ranking factors.
So what happened when Google found out we all knew?
Website owners began purchasing thousands of backlinks from any website or from so-called link farms. And overnight, those websites began ranking at the top of Google search results for highly valuable search terms.
Since then, Google and other popular search engines have begun taking significant action against these practices (often referred to as Black Hat SEO) with their Penguin algorithm updates.
These updates penalize sites that buy backlinks or acquire thousands of low-quality backlinks.
Are backlinks important today?
Short answer: yes.
Today, the number of web pages with links is very important (at the end of 2016, it was the ranking factor most strongly correlated with search rankings). But since then, the quality of the linked sites matters much more than the quantity.
Think of it this way: 1 link from a high-quality website like El Mundo newspaper is worth more than a link from 50 blogs you’ve never heard of.
In short, the best way to rank higher on Google for terms your customers are actively searching for (keywords) is to get high-quality backlinks .
And now is when I answer the question that comes to mind…
What’s the best way to get backlinks? How do I do it?
I knew it, you’re probably thinking to yourself, “Yeah, that’s all well and good and blah, blah, blah, but how do you actually get backlinks ?”
The most effective link-building campaigns begin with writing relevant digital content . When shared with the right people, useful blog posts will begin to earn links, and that content will rank higher and higher in search engine results pages (SERPs).
That said, the best way to kick-start this natural link growth is to do some active link building.
And now, what are you waiting for? Here are some of my favorite ways to build backlinks in 2019:
1. Bring direct traffic
After publishing a blog post, find 3-4 phrases that describe your article. Search for those phrases on Google and start a conversation with the authors of the top articles that appear in the search results.
Comment and praise their article , offer suggestions for things to add, and report outdated/inaccurate content.
During the conversation, share your article with them and encourage them to link to it.
2. Share on social networks
Links from all social networks are Nofollow, advances in technologies such meaning they don’t convey any authority, but they are a great source of traffic .
If you share your articles, your followers will likely read them and share them with their followers.
3. Spy on your competitors’ links
Create an account with analytics tools like SEMrush and enter your competitors’ domains, analyze their backlinks, and find out where they have links.
Take out those lists and if your competition has their website there, think about how you can add yours.
4. Comments on forums
Although they may seem like spam, you can search for forums related to your company and help or make yourself known to users. You’re sure to be able to answer any questions or direct them to your website by providing a solution to a problem.
5. Local and business directories
Many business directories are a good place to leave our link along with our business information. We often do this without realizing it , belgium business directory simply because they ask us to when registering our business on websites like the Yellow Pages, but if you search, you’ll find plenty like Yelp, QDQ, Trip Advisor, and so on.
6. Footprints
Well, this could be said to be a somewhat “grey” way of getting backlinks; it’s somewhere between legal and shady, but it works very well.
Footprints are Google’s advanced search operators that allow for personalized searches. They can also be combined to filter results. Here’s an example:
inurl:blog + “superfoods”
I’m telling Google to list all the websites that have the word “blog” in the URL and the keyword “superfoods” in their content. You now have a blog where you can leave your comments.