It is also essential to properly record and Apply mobile interpret each of the interactions that occur between customers and your organization. The use of CRM software is crucial to achieve this goal.
If you’re not on your user’s phone, you’re nowhere . The phrase may seem exaggerated, but – except for some small local businesses – it is an everyday reality in the corporate world.
More and more companies are using mobile applications to facilitate interaction with their customers. Another impactful strategy is the use of digital sales channels . As you can see, omnichannel facilitates retention.
Do you want to know how an omnichannel strategy can improve customer retention by more than 90%?
Use gamification programs
With a structure similar to that of video games, this customer retention strategy rewards the consumer for making a purchase , remaining connected to the brand, recommending it to a friend , among other reasons.
Its effectiveness is based on overseas data the human need for recognition. We all like rewards and progress. Your 5-star user, who gets 20% off because of his status, is unlikely to consider leaving you.
Make a difference from your competitors Apply mobile
It sounds like a cliché, but it’s a retention strategy that works. Apple, a giant that focuses its business strategy on highlighting the difference in its product, achieves retention rates ranging from 72 to 91%, according to studies .
It is in the customer experience that you must focus to make a difference with your competition. Not everyone can pre-easter email marketing: how to increase sales? produce an iPhone, but you can certainly implement actions that increase your user satisfaction.
Improve customer service with technological support
The quality of customer service you provide has a tremendous impact on retention. Service issues are 4 times more likely to drive customer malaysia numbers list churn than price- or product-related issues .
According to a Zendesk report , 40% of consumers start buying from a competitor because they learn that they provide excellent customer service .