Facebook is constantly introducing new updates to enhance the user experience. Many of their new features–from Stories to Facebook Live–have been a hit with users. In fact, more than 1 billion people now use Stories.
Marketers need to constantly stay on
top of these updates so they can make full use of the platform’s potential and keep up with the competition.
On that note, let’s take a closer look at one of the latest features–the option to hide likes on Facebook. We’ll dive into why you may want to hide likes on Facebook and walk you special database through how to do it.
As much as we try to deny it
it’s easy to let those engagement numbers get to you. But with the hide likes feature on Facebook, you can now keep those metrics private. Let’s look at a few more reasons why you may want to hide likes on Facebook.
1. You don’t need to create content just for likes
Many social media users are using the number of likes on their posts to validate themselves and the digital marketing tips for the beauty and aesthetics sector content they create. In their minds, the more likes they get, the better their content is. So, before creating or posting anything, they’re asking themselves, “Will people like this?” As a result, they end up not creating or publishing the kind of content they want to create.
It’s not just the Facebook algorithm that’s
counting likes as a way to rank posts on the platform. Social media users are also using those numbers to judge the quality and popularity of the content. If they see that a post has a ton of likes, they immediately decide that it’s a hit with other users.
So, instead of looking at the actual quality and content of the post, they’re letting those numbers decide china business directory what content to like, share or interact with. In other words, there’s a chance the number of likes could affect your Facebook engagement.
Facebook designed the option to hide likes so that users will focus more on the photos and videos rather than the likes. This could make for a healthier, more positive environment in which users have the freedom to express themselves. As a result, we may be able to see creativity flourish as creators get the courage to experiment and exhibit their originality.