Sales consulting for small businesses: DNA for small

We offer these companies a business diagnosis, followed by guidelines for alignment between the marketing and sales teams, the conceptualization of a sales funnel and the monitoring of results. All of this is accompanied by courses to train the entire sales team through an online platform.

Furthermore, the consultancy can be carried out 100% online or in a hybrid format, with the option of in-person stages for specific projects.

If you would like to obtain more information about DNA de Vendas For Small and understand how it can benefit your business, you can carry out a pre-diagnosis on the DNA For Small website at this link .

Sales Consulting for Small and Medium Businesses – DNA for Small

DNA for Small is the result of market research conducted by DNA de Vendas over the past 4 years. The importance of SMEs to the Brazilian economy can be seen through the indicators, which show that small businesses are responsible for almost 30% of Brazil’s GDP and 15 million registered employees.

The relevance of SMEs in the current scenario was highlighted by the Founding Partner of DNA de Vendas, Lucia Haracemiv:

“The SME market is growing rapidly, with companies from various segments, including technology, accelerating and developing new solutions. Even so, many companies do not have well-structured sales processes and are throwing money away by losing sales that could help them grow even more. In the solution for Small, we offer our 16 years of expertise for an investment that companies can afford,” he said.

A very important point in the decision to enter this segment is the continuous improvement of our solutions. Start-ups and small companies have Go-to-Market challenges that make us think outside the standards of medium and large companies. It is a great laboratory for new scientific solutions for sales . Currently, we are already using ideas that we have developed in multinational companies to solve process problems in sales of technology start-ups.

If your company needs to review its sales processes, count on the help of our experts. Let’s talk ?

Sales DNA

DNA de Vendas is one of the largest sales consultancies for increasing productivity and sales training in Brazil.

With experience in more than 45 market segments, it has contributed to increasing sales for the largest organizations in the country, through the alignment of the methodology of the 4 Pillars of Sales Productivity : People, Processes, Management and Technology.

Looking for Sales Consulting for small and medium sales teams with big ambitions – DNA for Small?

Methodology that delivers results. DNA de Vendas offers packages for medium and small companies looking to restructure their sales process using our exclusive methodology.

So it will be difficult for him to dedicate all his efforts to cameroon whatsapp data that problem, especially when it is something complex.

Or, the person responsible for this is an area that does not have in-depth knowledge of sales pain points.

It is common for companies to ask the human resources department to provide a productivity increase program and improve salespeople’s performance.

No matter how competent they are, how can the human resources department build a sales program that speaks the salesperson’s language?

They are not sales people. They may know a lot about the theory, but the practice is something else.

It’s not because HR people are inefficient, it’s simply because they’re not from the sales area and won’t understand what really needs to be done.

It would be the same as a sales manager hiring someone to solve an IT problem. It doesn’t work, he doesn’t know exactly what skills the professional to be hired needs to have to solve the problem.He doesn’t just come with palliatives, but with the solution to solve the problem once and for all.

When to hire a Sales Consultancy?

Is your sales area deficient, unable to meet targets and unproductive?

These are signs that there are some gaps in your operation.

If you have already made large investments and still have not had satisfactory results, or you cannot even discover which factors are interfering with poor performance, then sales consultancy can be a great ally in resolving your company’s problems.

Obviously, as you have already noticed, serious consultancies techtarget recognized as b2b marketing & sales data provider by independent research firm are committed to the company’s results. This means that they will follow your process from ”Strategy to Execution”.

I even talk about this in a lecture during RD On The Road . So that you understand how companies need to align the four pillars of productivity (management, processes, technology and people) to be able to execute their strategies and achieve high sales performance.

Therefore, when hiring a sales consultancy, observe the essential aspects that it needs to have to ensure that your investment has a return and is effective in curing your problems, and not just relieving symptoms.

How to Choose a Sales Consultancy in 4 Steps

If you want to know how to choose a sales consultancy without making mistakes, you need to follow these 4 steps:

  • see the consultancy’s specialty;
  • research its mode of operation;
  • check the segments in which you have already andorra business directory operated;
  • check the company’s portfolio.

To better understand each step, check out below!

1. See the specialty

See if it is a sales consultancy or a general consultancy.

As we have already seen, a specialist sales consultancy is more effective in dealing with the pain in this area, as it can see in more depth what problems are causing and hindering the operation.

If you recognize that your company’s problem is in the sales area, then look for a ”medical specialist” and not a ”general practitioner”.

Without forgetting, of course, the second aspect.

2. Research your mode of operation

As we have seen, it is necessary for the consultancy to be a sales specialist, but this does not mean that it should not analyze the company’s other operations. There are often gaps in marketing, logistics, credit, after-sales , and even legal matters.

Therefore, the company needs to carry out a systemic diagnosis, which can identify the causes that interfere with sales results.

3. Check the segments you have already worked in

Within the sales specialty, check which segments the consultancy operates in or has operated in.

This will show whether the consultancy understands your business and has the know-how to handle it. This makes a big difference, because each market has its own terms and situations. Consulting in a retail company is different from consulting in a complex sales company (B2B), in the education sector, technology. Real estate market or any other segment. Each has its own pain points, with different objectives and speeds.

In the B2B market , that is, companies that do business with other companies. Especially in consultative sales segments (high tickets and customized solutions). The challenge is to understand the client’s business in depth. Their pain points and know how to build a differentiated value proposition.

The challenge for retail, for example, is to scale and standardize.

 

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top